The Essence of Elegance: Inside the Artistic Vision of Deloufleur’s Leading Lady

Denise Fann Stoecklin, Owner of Deloufleur Decor & Designs

Welcome to the latest feature on our blog, where we dive into the inspiring world of Deloufleur Decor & Designs through an exclusive interview with its owner, Denise Fann Stoecklin. Her passion and expertise shine through her words, offering an intimate look at the heart and soul behind the brand.

Q: What inspired you to start Deloufleur Decor & Designs, and how did your personal journey lead you to where you are today?

A: My journey into the world of decor and design was fueled by a deep-seated passion for transforming spaces and enriching lives. From a young age, I was drawn to the power of design in creating emotional connections and elevating everyday experiences. This passion, combined with a desire to make a tangible difference in people’s lives, led me to establish Deloufleur Decor & Designs. My career has been a testament to the joy and fulfillment that comes from bringing clients’ visions to life, ensuring each project not only meets but exceeds their expectations. It’s the smiles on their faces and the difference we make that continue to inspire me every day.


Q: How would you describe the philosophy behind Deloufleur, and what vision do you have for its future?

A: At Deloufleur, our philosophy is rooted in a commitment to unparalleled care and service. We believe in building lasting relationships with our clients, extending well beyond the completion of a sale. Our vision for the future is centered on deepening these connections, providing personalized guidance, and ensuring every client feels valued and cared for. We see Deloufleur evolving into a beacon of excellence in the design world, where our dedication to clients’ wellbeing and satisfaction sets a new standard for the industry.

Q: In a market filled with home decor and design services, what unique aspects does Deloufleur offer that sets it apart from competitors?

A: Deloufleur distinguishes itself through a rich tapestry of product knowledge, design expertise, and an unwavering commitment to professionalism. Our unique approach encompasses a comprehensive understanding of the design do’s and don’ts, allowing us to navigate trends while staying true to timeless principles. This blend of knowledge and service excellence ensures that we offer not just designs, but solutions that truly reflect our clients’ personalities and lifestyles.

Q: As the creator behind Deloufleur, do you have a favorite piece or design style that resonates with your personal taste? How does it reflect in the offerings at Deloufleur?

A: My personal affinity for French and Old World design styles deeply influences Deloufleur’s offerings. This preference for warm, inviting aesthetics is reflected in our curated collection, which blends classic elegance with modern sensibilities. By infusing our range with this distinctive style, we offer our clients designs that are not only visually stunning but also imbued with a sense of warmth and hospitality.

Q: Running a successful business comes with its set of challenges. How do you overcome those and continue to thrive?

A: Navigating the challenges of a successful business requires a clear vision and a steadfast commitment to innovation and leadership. By staying true to my instincts and focusing on what’s trending yet practical, I lead Deloufleur towards continuous growth. Our success lies in our ability to lead rather than follow, setting trends and exceeding expectations with every project we undertake.

Q: How do you approach client relationships and consultations at Deloufleur, and what do you think is key to understanding a client’s needs?

A: Our approach to client relationships is grounded in active listening and collaborative planning. By truly hearing our clients and understanding their visions, we can translate their desires into reality. The key lies in empathy and communication, ensuring that each consultation is a step towards a personalized and meaningful design solution.

Q: Is there a way Deloufleur contributes to the local community or any social causes? How important is social responsibility to you and your business?

A: Deloufleur’s commitment to social responsibility is a cornerstone of our business ethos. Our contributions to the local community and various social causes are driven by a genuine desire to give back. While we don’t seek recognition for our efforts, the act of contributing is a reflection of our gratitude and commitment to making a positive impact.

Q: How do you continue to learn and evolve in the decor and design industry, and how does this personal growth translate into your business?

A: My commitment to personal growth involves regular attendance at industry markets and staying abreast of emerging trends. This continuous learning, combined with my unique perspective, allows Deloufleur to offer innovative and bespoke design solutions. Our growth is a direct reflection of this pursuit of knowledge and excellence.

Q: Where do you see Deloufleur in the next five years, and are there any exciting projects or expansions on the horizon that you can share with us?

A: Looking ahead, Deloufleur is poised for even greater achievements. Our vision encompasses expanded offerings, including events and classes designed to empower our clients with design and decor skills. With a new location on the horizon, embodying our vision for the future, we invite everyone to stay tuned for what promises to be an exciting journey.


We hope this interview has provided you with a deeper understanding of the passion and expertise that drive Deloufleur Decor & Designs. Stay tuned for more insights and inspiration from the forefront of interior design and decor!